Bonus B-3 / Retail scanning, preferably Kimberly-Clark. I also found reference that Unilver uses retinal scanning so I included a couple of those as well.
Choice 6 of 11 / In an article I found on retinal scanning marketing, VIVA was specifically mentioned. http://online.wsj.com/news/articles/SB10001424052702303644004577520760230459438
Kimberly-Clark Corp. Viva brand paper towels sit on display for sale at a supermarket in Princeton, Illinois, U.S., on Thursday, April 17, 2014. Kimberly-Clark Corp. is scheduled to release earnings figures on April 21. Photographer: Daniel Acker/Bloomberg via Getty Images